Ezra Klein: Let Go of the LakoffLet Go of the Lakoff
In presenting his case for why Howard Dean's determination to make George Lakoff the Democratic Frank Luntz is the wrong strategy, Brad Plumer forgets to mention why it's completely insane.
Geroge Lakoff -- I'm sorry to say -- is absolutely horrible at framing things. No, I mean it, the guy is atrociously fucking bad at it. He's a perfectly good guru because he understands what framing is and why it's important and I'm glad that Democrats are realizing we need to put some thought into our language, but Jesus Christ, has anybody actually read his book? He's the worst goddamn framer I've ever read. Democrats should be the nurturing parent? Are you kidding me?
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